{"id":472,"date":"2016-05-06T21:28:50","date_gmt":"2016-05-06T21:28:50","guid":{"rendered":"http:\/\/bettersleeppro.wpengine.com\/?p=472"},"modified":"2016-05-06T21:28:50","modified_gmt":"2016-05-06T21:28:50","slug":"better-sleep-council-addresses-sleep-deprivation-with-new-digital-tool","status":"publish","type":"post","link":"https:\/\/bettersleep.org\/press-releases\/better-sleep-council-addresses-sleep-deprivation-with-new-digital-tool\/","title":{"rendered":"Better Sleep Council Addresses Sleep Deprivation with New Digital Tool"},"content":{"rendered":"

ALEXANDRIA, Virginia \u2013 May 6, 2016 \u2013 To help counter America\u2019s growing sleep deprivation epidemic, the Better Sleep Council (BSC) is launching a digital tool that guides consumers through the initial steps of mattress shopping to help them find a bed that meets their individual needs.<\/p>\n

According to a recent study from the U.S. Centers for Disease Control and Prevention, one in three Americans do not get enough sleep. In addition, studies have concluded that a restful sleep environment\u2014including the mattress itself\u2014plays a critical role in sleep quality.<\/p>\n

Often consumers are unsure of what to look for in a mattress, especially since it\u2019s an infrequent purchase and a significant investment. The Better Bed Quizzz is an interactive experience that acts as a self-evaluation resource to help consumers identify and prioritize their physical and lifestyle needs related to sleep.<\/p>\n

\u201cThe Better Bed Quizzz prompts consumers to focus on their sleep habits, current sleep environment, and likes and dislikes, to guide their mattress shopping,\u201d says Mary Helen Rogers, BSC\u2019s spokesperson. \u201cAt the end of the quiz, consumers receive a summary of their results they can take with them when they shop, which really helps them make a more informed decision when finding the mattress that best meets their individual needs.\u201d<\/p>\n

The digital tool makes no recommendations in terms of mattress brand, technology or style\/material, or where consumers should buy their new mattress. Instead, it walks them through various considerations, including personal preferences, physical considerations and how the mattress fits in the bedroom.<\/p>\n

Released in conjunction with May\u2019s Better Sleep Month, the Better Bed Quizzz can be taken on a desktop, mobile device or tablet beginning May 6. Consumers can take the quiz at betterbedquiz.org<\/a>.<\/p>\n

About the BSC<\/strong><\/h4>\n

The Better Sleep Council is the consumer-education arm of the International Sleep Products Association, the trade association for the mattress industry. With decades invested in improving sleep quality, the BSC educates consumers on the link between sleep and health, and the role of the sleep environment, primarily through www.bettersleep.org, partner support and consumer outreach.<\/p>\n","protected":false},"excerpt":{"rendered":"

ALEXANDRIA, Virginia \u2013 May 6, 2016 \u2013 To help counter America\u2019s growing sleep deprivation epidemic, the Better Sleep Council (BSC) is launching a digital tool that guides consumers through the initial steps of mattress shopping to help them find a bed that meets their individual needs. According to a recent study from the U.S. Centers […]<\/p>\n","protected":false},"author":3,"featured_media":1815,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23],"tags":[],"class_list":["post-472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"acf":[],"yoast_head":"\nBetter Sleep Council Addresses Sleep Deprivation with New Digital Tool<\/title>\n<meta name=\"description\" content=\"A new era of technology is allowing consumers to sleep more soundly. 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