{"id":6092,"date":"2023-05-31T02:28:59","date_gmt":"2023-05-31T02:28:59","guid":{"rendered":"https:\/\/bettersleep.org\/?p=6092"},"modified":"2023-05-31T02:28:59","modified_gmt":"2023-05-31T02:28:59","slug":"sleep-and-partners-research-2023","status":"publish","type":"post","link":"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/","title":{"rendered":"Sleep and Partners Research 2023"},"content":{"rendered":"<h2>Background and Methodology<\/h2>\n<p>Since 1996, the Better Sleep Council has conducted research to understand and track changes in consumer attitudes towards sleep and health, and their mattress purchasing decision-making.<\/p>\n<p>The overarching objective of the research has been to inform the communication strategy of the industry, to educate consumers about the health benefits of sleeping on a quality mattress and the importance of regular mattress replacement.<\/p>\n<p>The current research was conducted to inform a social media campaign on sleeping with a partner.<\/p>\n<p>An online survey was conducted<br \/>\nFebruary 14-15, 2023<\/p>\n<p>Total respondents = 519<br \/>\n\u2022 Adults 18 years or older<br \/>\n\u2022 Residents of the U.S.<\/p>\n<h2>Key Findings<\/h2>\n<ul>\n<li>Nearly two-thirds of adults share a bed with a partner at least once a week.<\/li>\n<li>Overall, adults are split on whether they get a better night\u2019s sleep alone or with someone else\u201445% say they get alone and 45% say they sleep better with someone else.<\/li>\n<li>While most of those in a relationship and living with their partner say they get a better night\u2019s sleep with a partner, one-quarter say they they sleep better alone.<\/li>\n<li>Most adults say that cuddling has many personal benefits for them, such as increasing their happiness and helping them feel emotionally close to their partner.<\/li>\n<li>Adults believe that cuddling has many other benefits as well, including eight in 10 who believe cuddling reduces stress and anxiety.<\/li>\n<li>Men are more likely than women to say they sleep better with a partner and that they enjoy cuddling.<\/li>\n<li>Men are also more likely than women to say that cuddling makes them happy, feel emotionally close to a partner and<br \/>\nthat they sleep better when cuddling.<\/li>\n<\/ul>\n<p>More details about sleep and partners can be found in the full report here: <a href=\"https:\/\/bettersleep.org\/wp-content\/uploads\/2023\/05\/Sleep-Partners-Report_3-1-23.pdf\">Sleep &amp; Partners Report 2023<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Background and Methodology Since 1996, the Better Sleep Council has conducted research to understand and track changes in consumer attitudes towards sleep and health, and their mattress purchasing decision-making. The overarching objective of the research has been to inform the communication strategy of the industry, to educate consumers about the health benefits of sleeping on [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6099,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-6092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sleep and Partners Research 2023 - Better Sleep Council | Start every day with a good night\u2019s sleep<\/title>\n<meta name=\"description\" content=\"Adults are split on whether they get a better night\u2019s sleep alone or with someone else. 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Read about our research on sleep and partners\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Better Sleep Council | Start every day with a good night\u2019s sleep\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BetterSleepOrg\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-31T02:28:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bettersleep.org\/wp-content\/uploads\/2023\/05\/woman-cuddling-with-dogs-on-bed-2022-05-02-15-33-28-utc.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Josh Farmer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@BetterSleepOrg\" \/>\n<meta name=\"twitter:site\" content=\"@BetterSleepOrg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Josh Farmer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/\"},\"author\":{\"name\":\"Josh Farmer\",\"@id\":\"https:\/\/bettersleep.org\/#\/schema\/person\/53e17aaac3128096cf11f556ae2b5310\"},\"headline\":\"Sleep and Partners Research 2023\",\"datePublished\":\"2023-05-31T02:28:59+00:00\",\"dateModified\":\"2023-05-31T02:28:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/\"},\"wordCount\":288,\"publisher\":{\"@id\":\"https:\/\/bettersleep.org\/#organization\"},\"image\":{\"@id\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bettersleep.org\/wp-content\/uploads\/2023\/05\/woman-cuddling-with-dogs-on-bed-2022-05-02-15-33-28-utc.jpg\",\"articleSection\":[\"Research\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/\",\"url\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/\",\"name\":\"Sleep and Partners Research 2023 - Better Sleep Council | Start every day with a good night\u2019s sleep\",\"isPartOf\":{\"@id\":\"https:\/\/bettersleep.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/bettersleep.org\/research\/sleep-and-partners-research-2023\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bettersleep.org\/wp-content\/uploads\/2023\/05\/woman-cuddling-with-dogs-on-bed-2022-05-02-15-33-28-utc.jpg\",\"datePublished\":\"2023-05-31T02:28:59+00:00\",\"dateModified\":\"2023-05-31T02:28:59+00:00\",\"description\":\"Adults are split on whether they get a better night\u2019s sleep alone or with someone else. 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